Roku is launching the Streaming Stick, a tiny wireless streaming player about the size of a USB flash drive. The device plugs into the MHL-compatible HDMI port of Roku Ready HDTVs or devices. The first range of Roku Ready HDTVs will be released this holiday season, including offerings from Apex Digital, Best Buy’s Insignia and Hitachi.
The Roku Streaming Stick packs processor, memory, WiFi and software in its tiny body. Like other streaming players, it makes your TV smart and offers access to Roku Channel Store with over 500 channels. You can stream movie, TV shows and songs from online services, including Netflix, Amazon Instant Video, Hulu Plus, Pandora, HBO GO…etc, and even play games. While you can use your existing TV control to control the Roku streaming experience, a Roku enhanced remote with volume buttons and motion control for playing games.
Roku’s Streaming Stick is priced at $99.99.
Upcoming Roku Ready HDTVs:
- Apex Digital 32″ LED model LE3243R, 39″ LED model LE3943R, 42″ LED model LE4243R and 46″ LED model LE4643R
- Insignia, a Best Buy brand 46″ model NS-46E480A13A and 55″ model NS-55E480A13A
- Hitachi 42″ models LE42S606 and LE42T506, 46″ models LE46S606 and LE46T506; and 55″ models LE55S606, LE55T506 and LE55U516
[Roku][Businesswire]